Designer
Shigeo Mashiro
An early advocate of holistic design, Mashiro’s starting point was finding contemporary expression for natural materials and hand-craftsmanship to create products that engage the senses.

An early advocate of holistic design, Mashiro’s starting point was finding contemporary expression for natural materials and hand-craftsmanship to create products that engage the senses.
An early advocate of holistic design, Mashiro’s starting point was finding contemporary expression for natural materials and hand-craftsmanship to create products that engage the senses. Driven by a vision to unite the various design disciplines into a harmonious whole, Mashiro has brought them together in a wide range of creative projects. In 2001, Shigeo established the Japanese design company Sfera, which aimed at international markets from the start.
I try to unite the form, delicate drawing line of the product and the material, rough organic texture of the woven rattan.

From 2010, Mashiro began providing creative direction to other brands, launching the SferaStudio division in 2014 to coordinate production and distribution. Projects have included art direction, retail design and photo styling. Today, Mashiro continues to develop new product ranges and design home accessories, tableware, furniture and food items for Sfera as well as for other brands.
Products by Shigeo Mashiro
Our Promise
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Innovation
MiaCara products impress with a unique, timeless design and maximum functionality.
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Quality
The best materials and high-quality workmanship are MiaCara's top priorities.
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Passion
MiaCara products are manufactured sustainably and with great attention to detail, mostly in Germany and Europe.